Model greenstatus  declarations were held on the KeralappiravyDay (2024 N0v.1) in the state as part of the Garbage-free New Keralam campaign organized across the state with the aim of a clean Kerala and a sustainable Kerala.

Green Towns, Green Markets, Green Public Places, Green Tourism Centers, Green Schools, Green Institutions, Green Colleges, Green Neighborhoods (haritha Ayalkkoottom), etc. were selected in the state by local bodies.  On November 1, 2024, 50766 Neighborhood Groups were declared as Green Neighborhood Groups. 18232 establishments have been declared as green establishments and 903 towns have been declared as green towns. 6952 schools have attained the green school status. 537 public places and 458 colleges have been declared green. 68 tourist destinations have been declared as green tourism destinations.

The popular campaign is organized from October 2, 2024 Gandhi Jayanti Day to March 30, 2025 (International Zero Waste Day).

Ministers, MLAs, people's representatives etc. led the announcement ceremony held on Keralappiravi day in the state. The activities to make the towns and tourism centers of each local self-governing body clean and beautiful are organized under the leadership of the local self-governing bodies with the cooperation of business associations, libraries, political parties, labor organizations, youth movements, various government departments and other voluntary organizations. Kerala has undertaken this six-month popular campaign with the participation of all sections of the people under the leadership of local self-government bodies in collaboration with various departments and agencies, Haritha Keralam Mission, Sanitation Mission, Kudumbashree Mission, Pollution Control Board, Kerala Solid Waste Management Project, Clean Kerala Company, Kila and Mahatma Gandhi National Rural Employment Guarantee Scheme.

Major programs held in various districts of the state:

State Finance Minister K.N. Balagopal performed the Green announcements and certificate distribution in the municipal corporation in Kollam district. Minister J Chinchurani announced the green status announcements in Alayaman Gram Panchayat in Kollam district. Kollam Panmana Gram Panchayat Harita Vidyalaya Green Institutions Announcements were done by Dr. Sujith Vijayanpillai MLA.

Minister Roshi Augustine made announcements and certificate distribution of Idukki District Waste Free Navakerala Campaign activities. Announcement of Swap Shop/Green Facilitation Center and Green Anganwadis in Ernakulam District was done by Anoop Jacob MLA. KV Sumesh MLA inaugureated the  Popular campaign slogan procession organized by Kannur Narath Gram Panchayat. Govt. Chief Whip Dr. M. Jayaraj inaugurated Cleanliness Network and Harita Sangam organized by Kangaza Gram Panchayat in Kottayam District. C.K. Harindran MLA declared the Thiruvananthapuram District Vellarada Govt. UPS as Green School. The ceremony to declare Guruvayoor temple as a green pilgrimage tourist center in Thrissur district was conducted by N.K. Akbar MLA. In Kozhikode district, Koyilandi Municipal Green School and Green Institute announcements were made by Jamila MLA.